PDP (Product Details Page) Page Type Details

Configuration

The PDP Template offers two main configuration settings:

  1. PDP Template
    • Options: Standard, Luxury, Custom
    • Use Case:
      • Standard: For regular products.
      • Luxury: For luxury offering (i.e. Stellar) where MSRP is not shown and there is no Options section.
      • Custom: Specifically for Stellar completely custom offering. No link to PIM models.
  2. PDP CTA (Call to Action) Template
    • Located under Content Configuration → PDP CTA Templates.
    • The template marked as Default will automatically apply if no other PDP CTA Template is selected.
    • Useful during a promotion to add coupon CTAs to featured products.
    • Configurable Sections in the PDP CTA Template include:
      • Product Overview Buttons (e.g., Request a Consult)
      • Specs/Downloads CTA (e.g., Pro Tools access)
      • Freeform Marketing Section at the bottom of the PDP — this uses a Page Builder providing access to various marketing components.

Layout

The layout below applies to Standard and Luxury templates. Custom relies entirely on the Freeform Marketing Sections.

  • Secondary Navigation with anchor links to each major section on the page for easy browsing.
  • Depending on the chosen Template type:
    • Luxury Template: Displays a Hero Overview section.
    • Standard Template: Displays a Product Overview section.
  • Media Carousel: Product images and videos.
  • đŸ§© Freeform Marketing Section: A customizable marketing area configured individually per PDP using the Page Builder.
  • Product Options: Variants or choices available for the product. Data comes from Salsify Model Rev.
  • Product Specs & Downloads: Detailed specifications and downloadable resources. Data comes from Salsify Model Rev.
  • đŸ§© Shared Freeform Marketing Section: Configured in the selected PDP CTA Template, appearing consistently across products using that template.
  • Product Card List: Displays configured 'Similar Products' for cross-selling or user suggestion.
  • Legal Notices: Compliance and legal information relevant to the product.